Corporate Affairs Academy

Man in classroom
Keep reputation at the top of your company’s agenda

Start dates:

Duration:

  • 4 days over 2 sessions

Time commitment:

  • Short programme

Location:

  • Oxford

Cost:

  • £8,400 including accommodation

About the programme

Improve the impact of corporate affairs across your organisation.

Informed and strategic corporate affairs activity helps create significant business value and prepares organisations to best recover from downside risks and crises. Organisations operating in fast paced information overload environments are counting on corporate affairs professionals to make the judgements that are required to build long term success.

Attendees benefit from a balance of leading academic research and functional best practices.

The Academy focuses on three core, interrelated themes:

  1. Reputation research, theory and thinking
  2. Reputation engagement, trends and practices
  3. Professional development as reputation experts; high-value purpose, practices and resources

The Academy is delivered over two sessions augmented by a series of summer workshops. Each session features a dinner at one of Oxford’s historic colleges.

At the end of the sessions, you will be equipped with practical steps for immediate implementation in your organisation.

Run by the Oxford University Centre for Corporate Reputation - our aim is to enable you to make a more strategic and valuable contribution to your business by providing you with an opportunity to connect with the latest academic research in the field and share experiences, ideas, and best practice with expert faculty and a global peer group of Corporate Affairs Directors.

An introduction to the programme

People chatting

Meet the faculty

The programme is taught by a mix of academic faculty and senior practitioners comprising current CEOs and Chairs of large, global, public and private corporations. Led by Rupert Younger, founder and director of the Oxford Centre for Corporate Reputation at Saïd Business School, University of Oxford and a leading commentator on reputation matters. Notable contributors include: Basil Towers, Principle at Tie-stone advising on trust and reputation as assets that determine business value and the development of high value Corporate Affairs functions; and Stewart Prosser, a highly experienced Corporate Affairs and Communications consultant for blue chip global organisations.

 

What our alumni say

A fantastically designed and executed programme. The insightful academic principles were perfectly balanced with examples of practical application into day-to-day business and how these can be implemented in the CA function.


Lewis Roberts

Head of Government Affairs (Europe) at CH2M

The benefits

To you

  • Develop senior corporate affairs contacts globally
  • Opportunity to shape the future of corporate affairs
  • Enhanced impact at Board level
  • Ongoing access to the latest research and events

To your business

  • Enhanced strategic direction
  • Improved business efficiency
  • Strategies to minimise risk

Programme outline

First session: 7–8 April 2020   

Covers the core concepts related to reputation, alongside current research and theoretical frameworks.
 

Summer Workshops

A series of workshops are hosted in London between modules allowing participants to discuss issues raised by the cohort in more detail. These can be attended in person or remotely.

Second session: 6–7 October 2020

Explores the challenges in shaping corporate reputation, research trends and looks at how theoretical concepts have been applied in practice.
 

The Corporate Affairs Academy Report

Find out about the research from the programme.

The 2018 Corporate Affairs Academy met twice in Oxford – in April and October. Our Corporate Affairs Academy 2018 report summarises these sessions, capturing the core connecting insights and recommendations that help the function to truly demonstrate its strategic value.

The 2018 report 'Corporate affairs - Embedding Corporate Affairs in Business Performance’ has been created for Senior Corporate Affairs Executives. Some highlights from the report include:

  • Building a framework for linking reputation to strategic goals
  • A focus on activism and campaigning for competitive advantage and risk mitigation
  • The skillset that corporate affairs needs to develop to maximise its contribution

You may be interested in these insights from previous programmes' reports:

Who can apply?

Woman in a classroom talking

The Corporate Affairs Academy is for senior corporate affairs directors of major international companies. 

If you would like to apply to join the Academy or have any questions please contact Miriam McGilvray.

#2 worldwide, #1 in the UK

Our Open Programmes have climbed to second worldwide in the Financial Times Executive Education Rankings, and for the fourth consecutive year we have maintained our number one position in the UK.

 

 

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